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NASA’s brand is about more than just space launches
The U.S. space administration puts considerable effort into enhancing its brand. Arguably, the story of the primary logo used by the...
David Baker
Jan 4, 20241 min read
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New Year, New Public Domain Entrants
Even Mickey Mouse isn't immune to the Public Domain. Yesterday, January 1, 2024, Mickey Mouse entered the "public domain" essentially...
David Baker
Jan 2, 20242 min read
10 views
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NY Times sues OpenAI over claims of AI copyright misuse
As you’ve probably already read, The New York Times has filed a civil lawsuit against OpenAI and Microsoft in Federal District Court in...
David Baker
Dec 27, 20233 min read
22 views
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Tolkien Estate Wins Copyright Lawsuit
In one of the least surprising court rulings of 2023, the estate of the late writer J.R.R. Tolkien and the entertainment and consumer...
David Baker
Dec 14, 20233 min read
26 views
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USPTO launches new trademark search engine
Unbeknownst to most people (including almost everyone who is not a trademark attorney otherwise known as “normal people”), the U.S Patent...
David Baker
Nov 30, 20232 min read
8 views
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Why let going out of business ruin your brand?
Even bankrupt brands can live on if the price is right How bankrupt brands like Forever 21 find new lives : NPR...
David Baker
Nov 20, 20231 min read
5 views
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Sound off on the future of AI – The Copyright Office wants to hear from YOU!
Let it know what you think about AI model training, artist permission and compensation, infringement liability, and likeness or imitation...
David Baker
Oct 14, 20232 min read
14 views
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Mad Monster – It’s a party, not an energy drink
Monster Energy Loses Legal Battle Over "MAD MONSTER PARTY" Trademark In a recent decision, the Trademark Trial and Appeal Board (TTAB)...
David Baker
Oct 10, 20233 min read
20 views
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$56,000,000 is reasonable, judge rules
A San Diego federal court judge upholds Stoen Brewing trademark verdict against Coors In a recent ruling, a federal judge in San Diego...
David Baker
Oct 6, 20231 min read
14 views
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PRACTICAL IP - The Public Domain
It (probably) isn’t what you think The "public domain" refers to a body of creative works, inventions, and knowledge that is not...
David Baker
Oct 3, 20234 min read
13 views
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Fables free for all
He couldn’t afford litigation, so creator Bill Willingham put Fables in the public domain In an unexpected twist, Bill Willingham, the...
David Baker
Sep 30, 20232 min read
6 views
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Ravensburger magically releases Lorcana at GenCon 2023 despite IP infringement lawsuit
Competitor Upper Deck has filed suit and tried to prevent the release In a fascinating legal battle that has caught the attention of the...
David Baker
Sep 21, 20237 min read
10 views
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TACO TUESDAY is Free for All!
To use. The TACO TUESDAY trademark is no longer registered to Taco John’s. Taco John’s, the regional chain known for trademarking "Taco...
David Baker
Aug 10, 20232 min read
19 views
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Twitter gets X’ed
Elon Musk brings odd fascination for 24th letter to popular social media platform. In a surprising move, Twitter's iconic blue bird logo...
David Baker
Aug 1, 20232 min read
8 views
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Twitter Rebrands: Elon Musk Replaces Bird with "X"
In a surprising move, Twitter's iconic blue bird logo is set to be replaced by a black-and-white "X" as part of a significant rebranding...
David Baker
Jul 25, 20232 min read
7 views
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Mr. ChatBot Goes to San Diego
AI suggests how to avoid IP infringement when writing 'fan fiction' With San Diego Comic-Con 2023 just around the corner, I thought it...
David Baker
Jul 7, 20233 min read
14 views
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Slurpee Rebrands
7-Eleven's Slurpee gets new cup design If you’ve visited a 7-Eleven, then you’re almost certainly familiar with the Slurpee. The Irving,...
David Baker
Jun 12, 20234 min read
18 views
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UK announces Warhammer stamps
British geeks ecstatic over recognition of favorite fantasy wargames In the U.S., we’re well-acquainted with toys, games, and hobbies...
David Baker
Jun 10, 20234 min read
23 views
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Don’t tell, Frodo. It’ll just upset him.
There’s another “Lord of the Rings” lawsuit on file. [INSERT CLICHED JOKE ABOUT GOLLUM AND PRECIOUS HERE] The fellowship of the ring...
David Baker
Jun 1, 20235 min read
12 views
0 comments


Pepsi rebrands as PEPSI
The Cola Wars Continue I hope you’re sitting down. Without a cold beverage in hand. For the first time in fourteen years, Pepsi has...
David Baker
Apr 27, 20232 min read
21 views
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